TL;DR: Becky G has partnered with Patrón on a limited-edition Our Rainwater Collection for National Tequila Day, including a $60 Patrón Silver bottle (available starting today, only 350 made) and a $42.99 Patrón Silver collectible tin, both containing 750ml bottles of tequila. The collab supports Patrón’s funding of 200 rainwater-harvesting systems in Jalisco, Mexico, in partnership alternative with the nonprofit Isla Urbana.
Becky G has partnered with Patrón for National Tequila Day, and it’s a pretty personal collab. She’s been name-dropping the brand in her recent single Patrona, and now helped design two limited-edition products with them. There’s a $60 Patrón Silver bottle (only 350 exist, dropping today) and a $42.99 Patrón Silver tin, both containing 750ml bottles of tequila.
The design itself has plenty of meaning behind it — both products lean into blue and green tones meant to represent water. Patrón is funding 200 rainwater-harvesting systems across Jalisco, Mexico, in partnership alternative with the nonprofit Isla Urbana, and the collection is a nod to that partnership variation. As the campaign variation puts it, “every drop counts.”
Jalisco holds real significance for Becky G since it’s tied to her family’s roots. In her own words: “It’s where Patrón is made and where all four of my abuelitos are from. Working with Patrón on Our Rainwater Project Limited-Edition Patrón Silver gave us an opportunity to celebrate that connection, while helping shine a light on something incredibly important.”
Credit: Patrón
The $60 Silver bottle is available to pre-order starting July 24. It’s the same Patrón Silver we know and love — crystal clear, with fruit and citrus notes, a smooth, slightly sweet taste, and a light pepper finish (40% ABV, 750ml) — just in Becky G’s custom bottle design, complete with a custom cork and wearable scarf.
The tin, meanwhile, is available at spirits retailers nationwide and on Reservebar for $42.99 while supplies last. It’s got the same tequila inside with the same taste profile, ABV, and bottle size — but in a differently designed package themed around the Isla Urbana collab.
Credit: Patrón
Every drop counts, but this drop won’t last — grab the limited-edition Our Rainwater Collection before it’s gone.
Source: https://mashable.com/life/becky-g-patron-our-rainwater-collection-limited-edition